How to Win Friends & Influence People – A True Tool For Success

Recently I re-read a book that I originally read 15 years ago that changed my life. When I originally read How to Win Friends & Influence People I began implementing many of the principals taught by Dale Carnegie. As time went by some of those principals and concepts left my repertoire of being while others stayed. This is an important book because people will do business with people that they like and trust. If you can’t get people to like and trust you, you will not succeed. You could be the best closer in the world, the best presenter, the best opener but you will still not reach the level of success that you desire.

Reading this book again reminded me of the things that were important to success and to those that were not.

Following is a summary of the principals taught by Dale Carnegie:

1. Don’t criticise condemn or complain.

2. Give honest and sincere praise.

3. Arouse in the other people an eager want.

4. Become genuinely interested in other people.

5. Smile.

6. Remember that a person’s name to that person is the sweetest and most important sound in any language.

7. Be a good listener. Encourage others to talk about themselves.

8. Talk in terms of the other persons interests.

9. Make the other person feel important and do it sincerely.

10. Let the other person feel that the idea is his or hers.

11. Try honestly to see things from the other person’s point of view.

12. Be sympathetic to the other person’s ideas and desires.

13. Appeal to the nobler motives.

14. Dramatize your ideas.

15. Throw down a challenge.


16. Be a leader and begin with praise and honest appreciation.

17. When in a leadership role, call attention to people’s mistakes indirectly.

18. Talk about your own mistakes before criticising others.

19. Ask questions instead of giving direct orders.

20. Let the other person save face.

21. Praise the slightest improvement and praise every improvement. Be “hearty in your approbation and lavish in your praise.”

22. Give the other person a fine reputation to live up to.

23. Use encouragement. Make the fault seem easy to correct.

24. Make the other person happy about doing the thing you suggest.

To sum it up, it all comes down to this: It’s not all about you. Help other people to become great and you will in turn become great.

The difference between a good leader and a great leader: A good leader can make a great white shark become a vegetarian. A great leader can make a great white shark become a vegetarian, feel good about it and refer all of his friends.

Now to fully appreciate these principals you will need to actually read the book. I strongly suggest that you do. It will change your life.

Once you have mastered these steps you will need a vehicle to use them in. I have found a great vehicle where you can leverage your time and efforts and create a huge income for you and your family.

Check out my site and decide for yourself.

Kiven Wenman

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